36. Blogging as a Business: With Katie Dodd, MS, RDN

January 16, 2024

I had the pleasure of meeting our upcoming guest at the Food and Nutrition Conference and Expo last year, and I was immediately impressed by her energy and giving spirit.

Katie Dodd is a geriatric dietitian, writer, speaker, mentor, and leader in the field of dietetics. She is passionate about nutrition and building up fellow dietitians, interns, and students. As a fellow RDN since 2008 and having hustled on the side for seven years before moving into full-time entrepreneurship, I can relate to her journey.

Katie is the force behind the website Dietitian Side Hustle, where she provides various forms of support for practitioners looking to monetize their blogs.

I invite you to join our conversation about how to start and succeed at making money through blogging!

We’ll cover:

Katie’s journey to becoming a Dietitian entrepreneur
Creating passive income through blogging
The best tools to use, including AI, for SEO optimization

In this Episode:

[02:33] Connecting with Katie at the FNCE Conference.

[05:29] Katie’s very fast transition into starting a blog and having no idea what she was getting herself into.

[09:09] How does Katie manage her focus on family and personal responsibilities?

[10:40] “One of the things I love about entrepreneurship is that I have so much more flexibility.” – Katie

[14:48] How was Katie able to create thousands of dollars in passive income with her blog?

[21:41] Working with branded products and sponsorship so they can pay you to write an article on your website.

[26:26] What are the steps that a blogger would need to go through to have an optimized blog and define SEO?

[30:07] Spend on building a keyword strategy because it relates to what your niche is.

[32:47] Katie recommends tools to build SEO on your website.

[37:55] If every blog you write doesn’t end up on the first page of Google, are you a failure?

[41:10] Where would a blogger collect data about ranking and performance?

[42:31] What is Katie’s strategy for getting content going? Does using Artificial Intelligence help?

[47:03] Are there opportunities for AI to support keyword research?

[51:44] Your Content Cure for This Week

Katie has several resources for you to support you in exploring blogging as a side hustle. You can access these resources below:

> DOWNLOAD YOUR RESOURCES HERE<<

About Katie Dodd, MS, RD

Katie Dodd, MS, RDN, CSG, LD, FAND is a Registered Dietitian, writer, speaker, consultant, mentor, and leader.

She is a Board Certified Specialist in Gerontological Nutrition and a Fellow of the Academy of Nutrition and Dietetics. She spent 13 years working as a home care dietitian for the VA before diving into entrepreneurship full-time as a blogger and business coach.

Katie is the owner of Katie Dodd Nutrition LLC, the founder of The Geriatric Dietitian blog and High Calorie Recipes food blog, and the host of the Dietitian Side Hustle podcast. She loves building up and supporting her fellow dietitians and RD2BEs.