27. LIVE From the FNCE® Floor: Day 2

The Food and Nutrition Conference and Expo (FNCE®) is a buzzing hub of innovation and knowledge in the nutrition world. Attending such an event not only gives us a chance to catch up with the latest in our industry but also to connect with inspiring professionals. For my last day at FNCE®, I continued to engage with experts right from my booth in the exposition hall. The purpose? To get insights from individuals making waves in the nutrition space and share their wisdom with all of you.

In this episode, we’re having more of those enriching conversations. You’ll get to hear from a group private practice owner who’s reshaping the way we think about collective nutrition care. We also chat with the visionary founder of a startup website designed exclusively for dietitians to promote their services. And we touch base with the brain behind a marketing company dedicated solely to aiding health and wellness practitioners in expanding their reach. 

Each conversation is brimming with insights, experiences, and a glimpse into the future of nutrition. Whether you’re a fellow nutrition professional or someone keen to know more about the field, this episode promises valuable takeaways. 

If you haven’t listened to Day 1, make sure that you grab that as well!

Interviews with:

• Christie Hunter, MS, RD: ChristieRd.com
• Leda Medina RDN, LDN, CDCES: Dietitian Your Way
• Stephanie Hofhenke: STRING Marketing

Christie Hunter, MS, RD

ChristieRd.com

Growing up watching her mom work as a nurse, Christie always knew she wanted to help people live healthier lives. Her mission with Christie, RD is to empower clients to make changes to feel better, with more energy and focus — without taking the pleasure out of food.

I had a delightful conversation with Christie, a fellow FNCE® attendee who, like many of us, arrived at this event with a mix of anticipation and skepticism. Christie admitted she had been dreading the event. Perhaps it was the fear of monotony or the concern of experiencing just another ordinary gathering. However, as the conversation deepened, it became evident that this year’s FNCE® was anything but ordinary.

Christie described her experience as akin to a three-day party, intense and exhilarating. We unanimously gave a genuine invitation to everyone who had yet to experience the FNCE® Floor to go.

Leda Medina RDN, LDN, CDCES

Dietitian Your Way

Leda Medina is the Latina Nutritionista: Latinx Dietitian helping Latinx embrace their bodies and achieve food freedom. Leda also specializes in Diabetes and practices from an Intuitive Eating lens.

In the interview with Leda Medina, she shared all about a world where collaboration and camaraderie take center stage – the Dietitian Your Way community. Imagine a space where registered dietitians come together to support, uplift, and grow alongside each other, fostering a spirit of unity and shared knowledge.

One of the most remarkable aspects of Leda and Dietitian Your Way is its inclusivity. You might wonder, are there prerequisites to join this thriving network? The answer is a resounding no. The only requirement is being a registered dietitian. What sets Dietitian Your Way apart is not just the absence of barriers but the presence of a vibrant community forum. Here, dietitians can engage in discussions, ask questions, and share their expertise. 

Leda’s vision is crystal clear – to create a space where dietitians actively support one another. The belief that mutual support leads to collective growth forms the cornerstone of this community. By promoting each other’s expertise and skills, Dietitian Your Way aims to push the entire field of dietetics forward, benefitting not only its members but also the wider public they serve.

Stephanie Hofhenke

STRING Marketing

Stephanie founded STRING Marketing in 2010 to build on her passion for helping private practitioners impact the lives of patients and consumers across North America.

In the digital landscape, sometimes finding your way to the right information can feel like searching for a needle in a haystack. But worry not, because you’re in the right place! If you’re eager to get your hands on essential sign-up details or seeking personalized assistance, my conversation with Stephanie Hofhenke of STRING Marketing is right for you.

Stephanie embodies the essence of helpfulness, ensuring that your experience here is smooth, enjoyable, and hassle-free. She’s not just an assistant; she’s your digital ally, always ready to lend a hand. So, don’t hesitate – send Stephanie a note and experience the difference. 

Your Content Cure for This Week

I hope you enjoyed these conversations with colleagues. 

This week we are providing you with resources from our guests.

>>CLICK HERE TO DOWNLOAD YOUR RESOURCES<<

Your goal this week is to look into these resources and identify those that can support you with advancing your practice – whether it’s connecting with one of the experts for support in understanding their practice and business focus or exploring their innovative offerings